How we work
Viking-style venture studio
Venture studio = longship fleet. We build many MVPs, launch them, and keep the survivors. Weak ships are scuttled quickly so the crew can move faster.
Pipeline
Idea → Build → Launch
- Small veteran crew ships and scales 30× faster than traditional projects.
- Shipping > posturing.
- AI everywhere: design, dev, testing, research, marketing.
Ecosystem
Launch → Scale → Partner
- Build and launch experiments, hit traction fast.
- Partner to buy, license, or spin out into new ventures.
Principles
Ship fast, stay honest
- Default transparent.
- Prefer ugly v1 over fantasy v5.
- Kill weak ideas quickly.